Peter Sachs is in his third full academic year as the general manager of Crusader Sports Properties, a division of Outfront Media Sports, in 2017-2018. Sachs is oversees all multi-media rights for Holy Cross Athletics, and is responsible for consulting, designing and executing marketing, sponsorship and corporate partnerships with local, regional and national organizations.
Prior to his time with Crusader Sports Properties, Sachs served as a senior account executive for Syracuse IMG Sports Marketing from 2012-2015. He was in charge of fully-integrated multi-media marketing programs for national and local organizations, while working in concert with the Carrier Dome and Syracuse Athletics staff to implement game-day and non game-day elements.
Sachs previously worked for the Pawtucket Red Sox from 2011-2012 in a number of different roles, serving as an account executive, social media coordinator, assistant director of merchandising, a contributing writer for PawSox.com and an in-game host. He also spent time with the Worcester Tornadoes as the director of broadcasting, media, public and community relations, and as an account executive. In addition, Sachs was an assistant to the producer for Fox Sports Net in Los Angeles, Calif., for one year.
A native of Sutton, Mass., Sachs earned his bachelor's degree in television and radio in 2009 from Ithaca College.
If your organization is interested in learning more about how to support Crusader Athletics, please contact Sachs at 508-793-3849 or firstname.lastname@example.org.