Rebecca Bishay is in her first year as marketing assistant at the College of the Holy Cross in 2017-2018. Bishay is responsible for and assisting in the design and execution of all athletics marketing plans, development of strategies to generate revenue and growth of athletics in the community.
Bishay came to Holy Cross from Chicago, Ill. where she worked as a Brand Activation Associate for the Chicago Cubs. She aided in the execution of Clark's Club, Newborn Fan Club, Cubs Summer Camps, Cubs-specific promotions and events and the Fly the W campaign.
She also worked as a graduate assistant with Priority Sports, a sports and entertainment company. Bishay's responsibilities included updating the marketing department on daily news and social media accounts for Priority Sports and various professional athletes. Her daily tasks also included organizing airfare/lodging/dining accommodations, creating marketing packets and done deals, compiling social media posts and monitoring client appearances.
Bishay earned her Bachelor's degree in public relations in 2015 from Marquette Univeristy.