Lyft Named Official Ride-Share Partner of Holy Cross Athletics
WORCESTER, Mass. – Holy Cross Athletics has announced a new partnership with Lyft, the fastest growing on-demand transportation service in the United States, including designation as the Official Ride-Share Program of Holy Cross Athletics. This unique partnership will connect Holy Cross event attendees with Lyft’s reliable and affordable transportation service.
This partnership will make transportation to and from Fitton Field and the Luth Athletic Complex as seamless as possible for attendees of all Holy Cross home games. As part of the partnership, Lyft and Holy Cross will provide exclusive pickup and drop-off zones on game days. In addition, Lyft will provide hundreds of coupons for 50 percent off rides, which will be distributed to Holy Cross students throughout the school year.
“We look forward to offering this ride-share program to everyone who attends athletic events at Holy Cross. This partnership with Lyft will provide a convenient and safe gameday service to all the fans who visit our campus,” said Barry McNulty, General Manager of Crusader Sports Properties.
“We’re thrilled to partner with Holy Cross Athletics to provide a reliable and convenient ride options for fans. This way they can enjoy the game itself rather than trying to find parking or worry about getting home afterwards,” said Jake Darby, General Manager for Lyft’s Early Stage Markets.
Crusader Sports Properties, the exclusive multi-media rights holder for Holy Cross Athletics, helped to broker this strategic partnership.